January 25, 2017
by Christopher Parker (@wheresbossman)

The WPA Launches ‘World SUP Tour’ Featuring 11 Major Regional and International Races

Carolina Cup

The Carolina Cup is one of the major events on the World Paddle Association’s new World SUP Tour (photo: McQuiston/SUP Racer)

The WPA World SUP Tour

The World Paddle Association (WPA) has just announced the 11-race World SUP Tour, a new international series that aims to bind many of the sport’s biggest standalone events.

The World SUP Tour (WST) will include three of the ‘majors’ – Carolina Cup, Gorge Paddle Challenge and Pacific Paddle Games – along with eight regional events in five countries.

The WPA, founded almost a decade ago by SoCal SUP pioneer Byron Kurt, has been fairly quiet the past few years, but today’s announcement suddenly jolts the Association back into life.

Along with Carolina, the Gorge, PPGs and three regional U.S. events, the new tour also includes races in Puerto Rico, China, Korea and Canada, along with a ‘TBA’ event in Asia. The headliner is the Pacific Paddle Games, the most competitive race in the world and the traditional “season ending event” that took over from where the beloved Battle of the Paddle left off.

Although the exact format and points system (and almost all other details) are still yet to be revealed, the WST plans to crown a men’s and women’s “world champion” at the closing of the PPGs. There will also be an end-of-season cash bonus for the top finishers courtesy of headline sponsor Salt Life.

In some ways, this new World SUP Tour has echoes of the old Champions Tour, which ran in 2014 in an attempt to create a common thread between the biggest races (though the WST features far more stops). Just like the CT, the WST has a distinctly American flavour, with more than half of the 11 events in the USA.

We await more details about this new series, but for now here’s the race schedule.



2017 World SUP Tour Schedule

Event #1: Rincon Beach Boy
April 9th, Puerto Rico

Event #2: Carolina Cup
April 22nd, North Carolina, USA

Event #3: WPA Championships
June 3rd, Georgia, USA

Event #4: Turtle Bay Challenge
June 10th, Oahu, Hawaii

Event #5: China SUP Challenge
July 1st, China

Event #6: Canadian Championships
July 8th, Toronto, Canada

Event #7: Gorge Paddle Challenge
August 19th, Hood River, Oregon, USA

Event #8: Korean SUP Championships
September 2nd, Seoul, Korea

Event #9: Asia TBA
September 9th

Event #10: Battle of the Bay
September 23rd, San Francisco, USA

Event #11: Pacific Paddle Games
September 29th, Dana Point, California, USA



Comparing and contrasting the two new world tours

The announcement of the WPA World SUP Tour comes just a couple of weeks after the Waterman League (WML) unveiled their new APP World Tour (Association of Paddlesurf Professionals), which is the rebranded version of the old Stand Up World Series. That means we suddenly have two new world tours.

Do we need two world tours? Of course not. I don’t even think we need one (but that’s a whole ‘nother debate). However, while there’s an obvious clash between the APP and WST, both are taking very different paths with very different goals, and I can see positives in where each tour is trying to go.

The Waterman League’s APP World Tour is attempting to bring mass-market excitement and revenue to the sport with an exclusive, invite-only series. That mainstream appeal is something our sport certainly needs, and after years of struggling financially the WML finally has the money behind it to reach that goal. On the flipside, the APP is still missing the biggest races in the sport such as the Gorge and PPGs, which will leave an asterisk next to its “world tour” ambitions.

The WPA’s World SUP Tour is also missing several of the sport’s biggest races and is totally absent from Europe (meaning neither tour is particularly unifying), but while it doesn’t look quite as exciting or ambitious as the APP, the WST has the worthy goal of providing the sport with a sustainable, grassroots platform for the future, something that’s just as important as hitting the mainstream. As the WPA press release notes:

“…it was very important that WST events support paddlers of all levels with the Open (beginner-intermediate paddlers) and Kids races along with the Elite-Pro races. The Open and Kids competitors are the future of the sport and vital to the best growth for stand up paddling, paddle sports and manufactures products sold at retail.”

So I guess if you wanted to sum up each “world tour” in just a couple of words, the APP would be “money/excitement” and the WST would be “grassroots/community” (or something like that anyway).

Side note: Neither tour includes the likes of Molokai, OluKai, the JM Survivor, the EuroTour and anything in Australia, New Zealand, South Africa, Brazil or Tahiti, which means both “world” tours are still missing a big part of the world.

I don’t think either series is better or worse, and there’s a chance they could coexist despite the obvious clash, but it’ll certainly be interesting to see which one enjoys the most success (and support from athletes) considering both are marketing themselves as world champion-crowning tours.

Throw in the ISA Worlds and suddenly it’s getting very crowded.

This year we’ll have the two ISA world champions (beach race and long distance), the APP world champion and the WST world champion. So there could be four different men and four different women all claiming ‘world champ’ status by the end of the year.

That’s quite a lot of “world champions” for our humble little sport.

But hey, it’s a luxury problem I guess. So while it’s only early days for both the World SUP Tour and APP World Tour, we wish both the WPA and WML the best of luck with their new projects. I just hope this flurry of activity around ‘world championship’ crowning tours and events all works out for the good of the sport in the end…